EP 04 - Should I Use the Word Beta for My New Program?


Are we really using the word “beta” for the right reason, or could it be a mindset block?

My first coach advised me never to use the word because it can devalue your services.

Then I started seeing people use it and have success with it. Ugh! So which is it? What BETA could mean (or not mean) in your business.

Spoiler alert: I recommend using the word “Introductory” instead. Take a listen to hear my reasons why. 

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